The world has changed, but the way most people protect their assets hasn't. Beyond Legacy Insurance Services (BLIS) was built from the ground up to modernize the insurance experience. We’ve stripped away the jargon and the complexity to provide clear, high-impact strategies for life, health, and retirement.
We specialize in "Beyond" thinking. That means looking past the standard coverage to find the missing pieces in your financial puzzle; whether that’s protecting your income through disability insurance or securing your business with tailored group benefits. We bring a sharp, professional edge to an industry that needs it, ensuring your legacy is as resilient as you are.
As an independent brokerage, we operate with total objectivity. We don’t answer to a single carrier; we answer to the blueprint of your goals. By selecting from a broad range of top-rated providers, we offer:
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Objective Plan Design: Solutions dictated by your needs, not a sales quota.
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Precise Underwriting Positioning: Ensuring you are placed with the carrier best suited for your specific profile.
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Performance-Based Selection: Products chosen for their historical strength and long-term fit.
Based in the heart of Sherman Oaks, we are deeply rooted in the Southern California professional community, yet our reach is national. Whether we are meeting in person or consulting across the country, our mission remains the same: to provide sophisticated, tailored strategies that bridge the gap between where you are today and the legacy you intend to leave.
Meet the Founder
Diana Ashikyan
Diana understands that a plan is only as good as its execution. With over seven years of dedicated experience in the insurance industry, preceded by a twenty-year career in IT, she brings a rare level of precision to family and business protection. In a world of "quick fixes," Diana utilizes the leadership, strategic road-mapping, and high-level execution skills honed in the tech sector to engineer seamless financial strategies for her clients.
As the Founder and CEO of Beyond Legacy Insurance Services, Diana understands the weight of responsibility that comes with being a business owner because she is one. She understands the "why" behind every policy because she is a mother of three. For her, protection isn’t a transaction; it’s about solving the real-world pain points that keep entrepreneurs awake at night and ensuring that a family’s hard work is never undone by the unexpected.
Diana is particularly passionate about supporting women in business, a mission that extends to the very structure of BLIS. She has built her agency to be more than a brokerage, it’s a platform where agents can find the mentorship, support, and strategic framework they need to build a legacy of their own
Our Mission
Our mission is to help individuals, families, and business owners make confident, informed decisions about their protection and financial future. We believe insurance should do more than check a box. It should be structured with purpose, aligned with your goals, and designed to support you through every stage of life.
Our Philosophy
We take a strategic, client first approach to insurance planning. Every recommendation is built around your unique situation, not a one size fits all solution. We evaluate the full picture, from income and obligations to long term goals, and design coverage that fits accordingly. As an independent firm, we work across top rated carriers to ensure each solution is selected based on value, structure, and long term performance. Our role is to simplify the process, provide clarity, and help you move forward with confidence.